If your last fundraising appeal didn’t bring in quite the results you hoped for, you’re not alone. Even seasoned nonprofits know that inspiring donors to give — and give again — takes more than just a good cause. It takes strategy, storytelling, and timing. Whether you’re preparing your year-end appeal or launching a special campaign, these 10 practical tips  will help you create messages that connect emotionally, build trust, and ultimately raise more money for your mission.